Design for brands focused on quality and sustainability
When building a product-based business, there is one way to make sure that you’ll connect with your audience – help to make their lives better by providing mindful, high-quality experiences. Whether it’s by using cleaner ingredients, making your products healthier, focusing on processes that are more sustainable, or enhancing any other aspect of a product, if you’re able to identify a problem and find a thoughtful solution, your customers will take notice.
I am committed to supporting you on this journey. I believe that an authentic, intentional approach focused on quality is what makes brands special and it’s what will make your audience connect with you. By showing your brand's values through a mindfully crafted brand identity and packaging, you’ll not only reflect who you are, but you’ll also use your aesthetics to evoke emotions and resonate with your quality-seeking customer. When we work together, I will use design to help you show your brand’s values, connect with your audience, and take the first steps to make a positive difference.
Does it sound like you? We might be just the right fit.
You’re a new business owner ready to bring your idea to life.
You’ve got the ideas and plans to launch your products based on clean, natural ingredients, and now you need a well-designed brand experience that that builds trust, reflects your vision, and stands out.
You’re planning something new for your established brand.
Whether you need a brand refresh or packaging designs for a new product line, you’re looking for an expert's touch to make your visuals reflect your carefully curated ingredients and your commitment to quality.
You’re in search for an experienced designer who's a better fit.
You might have tried other ways but didn’t get the expected results. You’re looking for an experienced, well-organised designer who always delivers, and whom you can trust.
Brand Design Packages
Wondering where to start on your new brand development journey? Or maybe your current branding or packaging experience doesn’t reflect the true value of your products and you're ready for a refresh? With my signature Brand Design Packages I will guide you through the first crucial steps of curating a fresh new look for your brand that truly feels like you and expresses your values at first glance.
Brand Identity Package
TIMELINE: 4 WEEKS
This package will be a great solution if you’re looking for essential brand identity elements to launch your new brand, or to refresh your current branding to align it with your values. During the 4 weeks that we work together, you’ll gain clarity on the ways you can use design to connect with your audience and stand out. I’ll help you make sure that you have the essential brand identity elements that will reflect your brand’s message, and that you’re confident to take the next steps in your brand development process. I’m here to help you put a face to your brand’s name and tell its story.
Packaging Design
TIMELINE: 4 WEEKS
You need packaging that informs, delights, and sells your product while being gentle on the planet. Your packaging also needs to reflect the high quality of your ingredients and the careful consideration that went into the creation of your products. I specialise in product packaging incorporating clean, minimalist layouts that let your products speak for themselves, or featuring custom hand-drawn illustrations that feel simple and organic while demanding attention. When we work together, I'll design alluring packaging that aligns with your vision and makes your products stand out from the competition. At the end of the project, you’ll receive your tailor-made packaging designs that will help you reflect your brand’s values.
Shopify Website Design & Development
TIMELINE: 4-10 WEEKS
With a beautiful e-commerce website, your brand can convey the right message to your target audience. However, it's functionality and the best user experience that counts the most when it comes to converting visits into sales. I can help you make sure that your website achieves both of those goals.
When you book a website project with me, we can approach it in any way that works for you. I can support you in building a basic, essential structure for you to develop further on your own, or I can deliver a turnkey website – a fully functional, ready-to-use store, allowing for immediate launch without any additional development time or technical expertise. I can work with you on all aspects of your website, including text copy editing (in cooperation with a native-speaking copywriter), sitemap structure, design concept, installation and mobile optimisation. I can also help you make decisions about photography, so that your website reflects your brand style perfectly. Everything your business needs to take flight. Get in touch and let me know your needs to get a custom quote based on your preferred approach.
Full-Service Brand Design Experience
If you're looking for a more comprehensive brand development project including more than just one of the elements described above, then get in touch. I'd love to have a chat and create a custom proposal tailored to your specific needs.
When you book a design project with me, you won’t just receive a new sleek logo. I’ll use my 10+ years of experience in business, strategy and marketing to build an end-to-end branding experience, covering the full range of touch points with your audience. Depending on your brand's needs, I can support you in building a cohesive look for print and digital communication, a consistent creative direction for your product photo shoots and social media, or help you to ensure a memorable unboxing experience. Let's help your brand convey its message both online and in the real world.
Let's bring your ideas to life
Tell me about your design needs and get a custom quote for your project.
Want to feel like this about your design project?
"I felt my design was in very safe hands"
"I absolutely enjoyed working with Karolina. She was professional in every aspect of the project. Every step she took was researched and approached as a professional. I felt my design was in very safe hands. She was very easy to work with, her designs were amazing and so creative. I have worked with a number of designers over the years and to be honest I was never really impressed with the work that they did and felt that it was all left up to me. With Karolina it was the total opposite. She knew her place, knew what she was doing and she guided me along. She was my total understanding of what a designer should be and I was very impressed. She was always on time with each of the design processes and in some cases even earlier. She was very easy to communicate and work with. After working with her I would not go anywhere else for future work. Very, very, very satisfied."
MIÓD SKINCARE
Sonya, Owner (Healesville, Australia)
"We could not be happier with the final results"
"Karolina helped us to create a brand strategy and packaging design for our craft beer brand. Throughout the process she has been extremely professional, well structured and just a pleasure to work with. First and foremost we loved her holistic approach to our brand and design needs. It never felt that she was just a designer we hired to come up with a label design. Her industry background allowed her to support us in the definition of our brand strategy, our target persona, and our overall communication strategy. She always delivered on the agreed upon deadlines and incorporated our inputs and refinements to our full satisfaction. We could not be happier with the final results and we are looking forward to work with her in the future!"
HIDING SPOT BREWERY
Florian & Johannes, Co-founders (München/Köln, Germany)
Let's see if we're a good fit
If you’re ready to see your branding and packaging ideas come to life, then reach out and let's have a chat about how I can help you achieve your goals. Let's see if we're a good fit.